Over the holidays, while at some friend’s house I walked into the sunroom. I found six people sitting there. Each of them was using their smart phones – very intently. As I commented on the beautiful day, I noticed that some were texting, some surfing and some playing games. Naturally, cell phones play an integral role in our everyday lives.
What was surprising to me was that two out the six people mentioned above were over 50 years of age. In fact one of them was slightly over 70. It was blatantly obvious that smart phones now bridge the generation gap!
It occurs to me that all of the expert opinions about sales over smart phones, mobile website optimization and mobile apps must be true. Most of the experts are predicting a tremendous increase in sales over smart phones in the next 4-5 years. Some go as far as predicting it to be over 50%. And, it will continue to grow from there!
After what I witnessed over the holiday, there is no doubt in my mind that this method of buying goods and services is going to explode! Make sure you consider “How do my clients want to do business with me?” Smart phones… they are no longer just for “kids”. If you’re a small business owner or service provider, get on board with this trend. Otherwise, you will surely be left behind!